Have you ever talked to someone until you were blue in the face? Have you walked a horse to the water but could not make him drink it? What about tooting your horn to a lead (customer) yet you know they didn’t believe you until they heard it from someone else. If you answered yes to any of these question then you need to read on.If you have been on the internet for any length of time you are always bombarded with all kinds of shiny and hyped up ads and all kinds of advertisement that can be very tempting. However, it is seen more and more as technology changes. This is becoming more common for consumers to ignore the messages for marketing and what makes it even more worst is that the consumer is lead to distrust.
Because of this form of mistrust it is important that third-party validation is used to boost the confidence of your prospect, customer, or lead. This can be done in many ways. It is important that you implement them so that your customer can have the reassurance that they need to boost their confidence.
Here some of the ways to build confidence:
- Your website
- Awards and accolades
- Press Mentions
- Security Seals
- Customer testimonies
- 3-way call
My mentor Terri Pattio has supported me with third-party validation as I am building my reputation online.
If you have found this post to be an encouragement to you please leave a comment below this post.
"Always do your best. What you plant now, you will harvest later." ~ Og Mandino
Thank you for reading and visiting.